Dolce & Gabbana
Marketing & Communication Manager
Launched and repositioned Dolce&Gabbana Beauty products, expanding into untapped markets in partnership with Coty.
Defined brand and communication strategies, and curated in-store activations to drive customer engagement and growth.
Led the development and rollout of global PR strategies, crafting print and digital assets, producing campaigns, and cultivating strong media partnerships.
Eyewear and Co-branding Manager
Directed global co-branding initiatives across multiple product categories, including special projects in the eyewear industry in partnership with Luxottica.
Managed licensing agreements for Dolce&Gabbana apparel, ensuring brand consistency and long-term value creation.
Alta Moda, New Business Unit Project Manager
Collaborated closely with the Creative Directors to launch the Dolce&Gabbana Alta Moda division, marking the brand’s entry in the exclusive world of Haute Couture.
A strategic move to establish a presence in one of the most refined and coveted niches of the fashion industry.